Through years of experience at the retail unit, we have seen that selecting saree as a daily wear or office wear is getting reduced day by day. Women opt for saree on special occasions. They complaint about having difficulties in carrying saree due to weight or texture of saree and do not feel comfortable in wearing a saree other than on special occassions.

We are here to change the perception of wearing a saree occasionally only and make it comfortable to carry.

Indian women look best in saree and our handloom sarees are made with natural fibre like cotton, linen, silk etc which are soft and light and are easy to wear and carry.

We have been successful so far in this quest of ours as per the customers' feedback we have received so far and we try to promote hand made sarees more, For example, we are providing original and pure Begampuri sarees sourced from manufacturers which have Handloom Mark. Same is with Dhaniakhali Sarees.

We promise our customers to reach out to such "Tanti" located in deep parts of Bengal and present our customers with such exclusive collection.